American retailer that specializes in hunting, fishing, boating, camping, shooting and other outdoor recreation merchandise.
Featuring a jointed body, the Berkley Magic Swimmer Swimbait delivers a natural swimming action that elicits aggressive strikes. This Berkley lure boasts a tapered nose and humpbacked head that creates side-to-side turbulence, drawing fish even in murky water. The reinforced body stands up to repeated battles with heavy, hard-pulling fish, and the high-quality hooks provide sticky performance that keeps fish hooked. Jointed body delivers realistic swimming action Tapered nose pairs with a humpbacked head Side-to-side turbulence Reinforced body Quality hooks